Isuzu Motors India expands network in Andhra Pradesh

05 September 2018, Anantapur (AP)

Isuzu Motors India has appointed a new dealership – ‘Sasya Automotives’ with the inauguration of its new 3S (Sales, Service and Spares) outlet in Anantapur, Andhra Pradesh. The facility becomes the 6th authorised outlet of ISUZU in the state, with others in Nellore, Rajahmundry, Tirupati, Vijayawada and Vishakhapatnam. Sasya Automotives will address the needs of customers in the region and offer seamless sales and service support for ISUZU vehicles. Customers purchasing ISUZU vehicles from this outlet are eligible for availing Motor Vehicle Tax exemption, applicable for ISUZU vehicles purchased in the state of Andhra Pradesh.


Isuzu Motors India launched the range of ISUZU D-MAX Pick-ups and ISUZU mu-X, a 7-seater, full-size SUV in the presence of the management officials from ISUZU, Sasya Automotives and early-bird customers to mark the start of sale from the new outlet.


Speaking at the Inauguration, Mr. Takeshi Hirano, Vice President, Sales & Marketing, Isuzu Motors India, said, “ISUZU vehicles are the pride of Andhra Pradesh, making significant inroads across the country, and more importantly in AP. With over 12,000 vehicles already delivering value to many customers in the country, we are keen to expand our reach to Tier-II & Tier-III cities, where we see a huge potential for the D-MAX range of Pick-ups. I strongly believe they will continue to enable and empower the growing Indian businessmen. We are happy to partner with ‘Sasya Automotives’ who will be representing the brand here and I wish the team best in their journey with us.”


Isuzu Motors India recently announced its association with Jonty Rhodes, an internationally known cricketing legend, to promote the lifestyle and adventure Pick-up – ISUZU D-MAX V-Cross in India. The company manufacturers the range of D-MAX and mu-X vehicles at its plant located in SriCity, Andhra Pradesh, operational since April 2016.


Mr. Krishna Mohan Rao, Managing Director, Sasya Automotives, said, “We are pleased to represent the brand ISUZU in the region. The products are highly regarded for their reliability, durability and performance and has been creating significant traction in the market. We along with ISUZU are happy to serve the customers with these exciting and reliable range of vehicles. I would like to extend my sincere appreciation to the ISUZU management for giving us the opportunity to be a part of the growing ISUZU community”


Sasya Group has significant experience managing automobile businesses in the region for over 25 years. With a diverse business portfolio including retail and hospitality, the group has a strong reputation for trust and customer-centric approach in the region.


The new 3S (Sales, Service & Spares) facility of ISUZU in Anantapur, spread over a total area of 5,400 sq.ft, has been designed and built according to ISUZU Dealership Standards and located so as to provide convenient access to customers. The dealership employees have been trained under the supervision of ISUZU personnel and will provide quality customer experience.


ISUZU D-MAX Regular Cab:

The ISUZU D-MAX Regular Cab, a single cabin pickup, is a tough, powerful and reliable workhorse that is globally known for its performance and life-long durability. The Regular Cab is available in both flat deck and cab-chassis variants. The flat deck variant excel in meeting the wide range of applications in commercial transportation, while the Cab-chassis variant is an ideal platform to build reefer containers for cold chain transport applications. The Cab-chassis variant can also be customized for special purpose applications in the logistics and allied business requirements.



The ISUZU D-MAX S-CAB, a 5-seater Pick-up, offers a unique combination of Space, Performance and Strength in Smart proportions. It caters to the modern businessmen and professionals who seek high level of sophistication, space. The S-CAB is now also available in a Hi-Ride variant, which provides a higher ground clearance required for travelling smoothly over challenging roads. The S-CAB is also ergonomically designed and offers superior features for safety, comfort and convenience for the modern Pick-up driver. The S-CAB has been awarded as the ‘Commercial Vehicle of the Year’ and Reader’s Choice CV of the Year’ by Flywheel Auto Awards 2017.



The ISUZU D-MAX V-Cross is India’s First Adventure Utility Vehicle, and caters to those SUV buyers who seek adventure and want to stand out among their peers. The V-Cross comes with a highly capable 4WD, modern SUV features and a large deck. Available in High and Standard grade variants, the new V-Cross comes with additional features such as – Electronic Stability Control (ESC) with Traction Control System (TCS), Auto Cruise Control, Daytime running lamps (DRL), LED Tail lights, Rear view camera, 2-Din touchscreen entertainment system and Side-step.



The ISUZU mu-X is a premium, 7-seater, full size SUV, designed to offer the best of both worlds – All Muscle and All Heart. It is a perfect combination for those buyers who seek not only style, power and a dominating road presence but also want to have the best-in-class space and comfort for their family. The ISUZU mu-X now comes with ‘5ECURE’ offer that provides ‘5 years warranty and 5 years free periodic maintenance or 150,000 km (whichever is earlier).


The ISUZU vehicles are attractively priced at Rs. 7,27,963 /-  for D-MAX Regular Cab,  Rs. 8,96,046/-  for D-MAX S-CAB (Hi-Ride), Rs. 16,27,451/- for ISUZU D-MAX V-Cross (High Grade) and Rs. 24,75,506/- for ISUZU mu-X SUV (4×2 variant) – all prices, ex-showroom, Anantapur.


Isuzu Motors India Pvt. Ltd.

Isuzu Motors Limited, Headquartered in Tokyo, Japan is a global manufacturer of light, medium and heavy commercial vehicles, utility vehicles and diesel engines. With operations in 25 countries, selling in more than 100 countries worldwide, the company is a leader in pick-ups and utility vehicles in many markets. The company manufactures and sells over 6 lakh units annually, across the world.


Isuzu Motors India Private Limited (IMI), a subsidiary of Isuzu Motors Limited, Japan, was established in August 2012. Headquartered in Chennai, the company sells the popular ISUZU D-MAX V-Cross – India’s First Adventure Utility Vehicle and the ISUZU mu-X, premium 7-seater SUV in the personal vehicle segment and variants of ISUZU D-MAX pick-ups for the commercial segment. ISUZU vehicles are known for their reliability and performance around the world. Renowned the world-over, ISUZU vehicles are gaining huge significance in the Indian market as well, thanks to the ‘value proposition’ it offers the customers.


Isuzu Motors India manufactures these products at its new manufacturing plant in Sri City, spread over an area of 107 acres in the state of Andhra Pradesh. The company began its manufacturing operations in April 2016, with strong focus on quality and commitment to Indian market. Isuzu Motors India began its vehicle production with high levels of localisation at Start of Production (SoP) and aims to increase it in future.


The company has dedicated dealer outlets, strategically located in 36 locations across the country. For more information on the company, and its products/services, please visit –