Jaipur, 07, December 2014
With an aim to establish its presence as a key automobile player in India, Isuzu Motors India, today opened its first showroom in Pink City- Jaipur. On this occasion, the company also launched its sports utility vehicle- MU-7 and its range of pickup trucks D-Max in the Rajasthan market. Located in Divya Mall, Tonk Road, the Jaipur showroom enables Isuzu to cater to prospective consumers across Rajasthan.
Commenting on the occasion, Mr. Shigeru Wakabayashi, Deputy Managing Director, Isuzu Motors India, said, “I am delighted to inaugurate our first dealership in Jaipur, as we are progressing and expanding our footprint in the country. This dealership marks our entry into the largest state of the country which houses many industries including minerals, agriculture and textiles. The state is known for its versatile culture, elite buying stature and we are confident that our vehicles, known for their ruggedness, durability and fuel efficiency will definitely appeal to our customers.”
He further added, “Rajasthan is a key market in Isuzu’s growth strategy for India and we are hopeful that this dealership will help us further strengthen our position.”
Mr. Yash Sharma, Director, P.L. ISUZU said, “Isuzu Motors is the world’s leading manufacturer of Utility and passenger vehicles and we are pleased to be associated with them. With this dealership we plan to bring the best of Isuzu’s sports utility vehicles and pickup trucks to this part of the country.”
Isuzu has plans to open 60 outlets across India by end of 2015-16. Isuzu has already established presence across seven states in India including Delhi, Maharashtra, Tamil Nadu, Kerala, Andhra Pradesh, Telangana and Karnataka with dealerships in Delhi, Noida, Mumbai, Chennai, Bangalore, Hyderabad, Coimbatore, Madurai, Visakhapatnam, Tirupati and Cochin.
The MU-7 inherits Isuzu’s diesel-engine expertise and is endowed with superior fuel efficiency and outstanding engine performance. A 3-metre wheel-base makes the MU-7 one of the longest SUVs available in India, offering luxurious and spacious interiors.
The D-Max range comprises of three models with two different cabin options and two deck options. D-Max Single cab is available in flat deck and the D-MAX Space Cab is available in both flat deck and arch deck variants.
Isuzu’s D-Max has a heavy-duty chassis, a large cargo bed to “accommodate the bulkiest of loads” and its body structure is made from high-tensile steel. It sports a bold and aggressive look on the outside and sophisticated, passenger-vehicle like interiors, making it a pride for the owner.
A completely new concept in India, the new D-MAX Space Cab’s unique feature is its extended cabin space of 1.5 feet behind the drivers’ seat, which can store valuable/ fragile goods. It offers significant features like Power steering, Power windows, Centralized door lock, AC with heater etc., making it ideal for commercial use in industries like Agriculture, Retail, Dairy, Engineering, Manufacturing and Small businesses.
The MU-7 is priced at Rs. 19,69,000 lakhs onwards (ex-showroom Jaipur) and the D-MAX range is priced from Rs. 6,13,000 lakh onwards (ex-showroom Jaipur).
Isuzu Motors Limited, Headquartered in Tokyo, Japan is a global manufacturer of light commercial vehicles, commercial vehicles, utility vehicles and diesel engines. With operations in 25 countries with its vehicle sold in more than 100 countries worldwide, the company is a leader in pickups and pickup based derivatives in many markets worldwide along with leadership in light commercial vehicles. The company manufactures and sells close to 6 lakh units annually across the world, and is a leader in pickup trucks & derivatives and light commercial vehicles in most of the key markets that it operates in.
Isuzu Motors India Private Limited, a subsidiary of Isuzu Motors Limited, Japan was established in August 2012 in Chennai, Tamil Nadu. Headquartered in Chennai, Isuzu has a regional office in New Delhi. At present, Isuzu has a contract manufacturing agreement with Hindustan Motors (HML) under which HML is contract assembling CKD kits of Isuzu’s sports utility vehicle MU-7 and pick-up truck D-Max, at its Thiruvallur, Chennai plant.
Isuzu began civil works on its proposed manufacturing plant site in SriCity, TADA, Chitoor, AP. The company had acquired 107 Acres of land in 2013 after signing MoU with the Andhra Pradesh State Government in order to start automobile manufacturing operation in India. This new facility is likely to commence commercial operations by early 2016, with the initial production capacity at 50,000 units/ year. Isuzu will scale up the production capacity to 120,000 units/ year, with the accumulated investment of Rs. 3,000 Crore, and is expected to generate 2000~3000 jobs. Isuzu Motors India plans to achieve 100% percent localization within three years of commencing production in 2016. It is an exemplary showcase of Isuzu’s long term commitment to the Indian market.