Chennai, 22, July 2015
Isuzu Motors India today launched the MU-7 Automatic Transmission (AT) variant. The Automatic Transmission variant comes along with more refinements. The interiors sport a 2 tone (Beige/Black) dashboard and a stylish 3 spoke steering wheel mounted with audio controls. The MU-7 Automatic Transmission variant comes at a price of Rs. 23.90 lakhs (ex-showroom, Delhi).
The ISUZU MU-7 Manual Transmission variant was launched in December 2013. In line with the preference expressed by many customers for an Automatic Transmission to enjoy self-driving, Isuzu Motors India has now launched the same.
Along with the Automatic Transmission the new variant also comes with some enhanced features. While the new 3 spoke Audio Controls mounted steering wheel and the 2 tone dashboard with high gloss lacquer finished wood trim add substantial appeal, the new music system (Kenwood 6015 BT) now comes with the added advantage of satellite navigation. There is also an additional feature in terms of a rear parking sensor. Also available is a rear view camera which is synchronised with the touch screen display.
The ISUZU MU-7 is renowned for its strong masculine looks coupled with the largest interior space in its class. Powered by the legendary ‘ISUZU’ Diesel Engine Technology and sporting a strong suspension it is the perfect sports utility vehicle for smooth and rough terrain alike. Customers owning an MU-7 appreciate the comfort and ride quality of the vehicle and are all praise for its powerful and reliable engine.
The Automatic Transmission of the MU-7 is designed to complement the capabilities of the ISUZU diesel engine, to offer best-in-class driving experience of a large SUV. Deployed with the 4 cylinder, 2999 cc Intercooled VGS Turbo Diesel Engine, the vehicle delivers a maximum torque of 333 Nm @ 1600-3200 rpm. The bold and dominating MU-7 is fitted with Independent double wishbone, torsion bar spring and anti-roll bar for the front and complemented with rigid gas-sealed shock absorbers in the front and rear, offering a fatigue-free driving experience.
Commenting on the introduction of the model, Mr. Naohiro Yamaguchi, Managing Director, Isuzu Motors India, said, “We are happy to add the new MU-7 AT variant to our current product portfolio. The MU-7 is becoming popular with its combination of style and substance and has been receiving encouraging response from the customers, thanks to the sheer performance, space and comfort it offers. In line with ISUZU’s philosophy to constantly study the market and offer customers a great experience, we now add the new Automatic Transmission variant with more enhanced features on the interior. Many have approached us for an Automatic variant in the MU-7 and with this launch we are sure that a wider range of SUV enthusiasts will prefer the MU-7”.
The MU-7 is also interestingly priced. It is the best combination of a great experience at an exciting value.
Prices of ISUZU MU-7 AT and MT (ex-showroom*)
|ISUZU MU-7 AT (BSIV)||Premium||23.90 lakhs||23.77 lakhs||24.55 lakhs||24.25 lakhs|
|ISUZU MU-7 MT (BSIV)||High||21.40 lakhs||21.27 lakhs||22.05 lakhs||21.75 lakhs|
(* Registration, Road Tax, Insurance, any other levies as applicable from location to location & handling charges extra as applicable)
ISUZU is currently assembling CKD kits of the MU-7 at the Hindustan Motors Ltd, facility in Thiruvallur, near Chennai. The MU-7 will be available at ISUZU’s exclusive dealer outlets currently operating across 25 locations in the country including Delhi, Noida, Jaipur, Mumbai, Chennai, Bangalore, Hyderabad, Coimbatore, Madurai, Visakhapatnam, Tirupati, Cochin, Calicut, Ahmedabad, Rajkot, Ludhiana, Lucknow, Gurgaon, Indore, Vadodara, Kolkata, Jalandhar, Jodhpur, Chandigarh and Nagpur.
Isuzu Motors Limited, Headquartered in Tokyo, Japan is a global manufacturer of light, medium and heavy commercial vehicles, utility vehicles and diesel engines. With operations in 25 countries, selling in more than 100 countries worldwide, the company is a leader in pickups and pickup based derivatives in many markets. The company manufactures and sells over 6 lakh units annually across the world.
Isuzu Motors India Private Limited (IMI), a subsidiary of Isuzu Motors Limited, Japan, was established in August 2012 in Chennai, Tamil Nadu. Headquartered in Chennai, ISUZU currently has a contract manufacturing agreement with Hindustan Motors (HML) under which HML is assembling CKD kits of ISUZU’s Sports Utility Vehicle MU-7 and pick-up truck D-MAX, at its Thiruvallur, Chennai plant.
ISUZU began civil works on its proposed manufacturing plant site in SriCity, TADA, Chitoor District, Andhra Pradesh, in January 2014. The company had acquired 107 Acres of land in 2013 after signing a MoU with the Andhra Pradesh State Government in order to start automobile manufacturing operation in India. This new facility is likely to commence commercial operations by early 2016, with the initial production capacity at 50,000 units/ year. ISUZU will scale up the production capacity to 120,000 units/year in the future, with the accumulated investment of Rs. 3,000 Crore, and is expected to generate 2000 – 3000 jobs. The company has plans to open 60 dealership outlets across the country by 2016 and aims to have 160 by 2020.
Isuzu Motors India plans to achieve 100% percent localisation within three years of commencing production in 2016. It is an exemplary showcase of ISUZU’s long term commitment to the Indian market.